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The Nook
The place to improve your storytelling and communications campaigns and to be subjected to bad humor.
A Guide for Mission-Driven Organizations to Plan Their Annual Content Calendar
Have you ever wondered how small teams produce a mountain of high-quality content to generate awareness for their organization or brand?
The secret to great content isn't always more resources (money and people) -- it's better planning.
How to Sequence Communications for a Giving Campaign
You know that running a successful campaign is more than just building the campaign page and hoping for the best. It requires awareness, excitement, and of course, the commitment.
So, once you know you’ll be running a fundraiser, how do you get the ball rolling to generate the momentum you need to reach your goal.
Fundraising can feel a little like party planning. You put in all of this energy and work and just hope that someone, anyone, shows up to prove the effort is worth it. For this reason, we recommend approaching your campaign communication plan similar to a party.